Babban tip: Tare da haɓaka gasa ta alama, za mu iya fuskantar yaƙin farashin kawai, tare da hauhawar farashi da matsawa riba, yana da wahala a ci gaba, kamfanoni da yawa suna shiga cikin rami kamar wannan. Don zama "kwararre mai mahimmanci" a fagen nunin LED shine matsayin samfurinShenzhen Xinyiguang Technology; ya zama "na farko iri na high-definition LED waje surface-saka nuni aikace-aikace a kasar Sin" shi ne ci gaban hangen nesa na Shenzhen Xinyiguang Technology.
——Tattaunawa da Zhang Jun, Janar Manaja naShenzhen Xinyiguang Technology Co., Ltd.
A zamanin manya-manyan raƙuman ruwa suna wanke yashi da yunƙurin neman sarauta, wasu mutane sun faɗi ƙasa suka tashi tsaye akai-akai. Yayinda lokacin sakewa da daidaitawa na masana'antar kera kayan aikin nunin LED ke ci gaba da zurfafa zurfafawa, yawancin kamfanoni har yanzu suna iyakance ga matsayin kasuwancin da ba a san su ba. Ginin echelon da bai cika ba, ƙarancin tara albarkatun masana'antu da ci gaba da haɓaka gasar kasuwa da sauran abubuwan, Yana sanya kasuwancin cikin yanayi mai haɗari na kawar da kasuwa a kowane lokaci; musamman ga wasu kanana da matsakaitan masana'antun nunin LED, wannan yanayin ya shahara musamman.
Nemi nasara kuma ku ɗauki hanyarku na ci gaba
Dukan allon nunin LED an canza shi zuwa sabon zamani a zamanin sake fasalin masana'antu. Kamfanoni da yawa sun riga sun nemi wasu hanyoyin fita ko zabar kamfanoni da aka jera su samu su hade su. Duk da haka, akwai wani kamfani da ya himmatu wajen samar da hasken LED kuma ya yi kasuwancin bunƙasa a fannin nunin LED. Wannan kamfani shine Shenzhen Xinyiguang Technology Co., Ltd.
Shenzhen Xinyiguang ya kasance a cikin masana'antar nunin LED kusan shekaru goma. Hanyar zuwa masana'antar naúrar LED ta kasance a tsaye kuma a hankali, kuma sannu a hankali ta samar da nata tsarin balagagge dangane da ingancin samfura da sana'a;
Kyakkyawan samfurin da aikin farashi sun sami kyakkyawan suna; Alamar "Shenzhen Xinyiguang" an san shi sosai ta hanyar masana'antu a matsayin daya daga cikin wakilai da yawa da aka sani. Duk da haka, a cikin tsarin ci gaban kasuwanci, ko ya kasance saboda tasirin yanayin tattalin arziki na waje ko kuma ci gaba da bunkasa masana'antar kera LED a cikin masana'antu, ciwon da ya taba haifar da fasahar Xinyiguang ya yi asara, kuma ci gaban yana fuskantar kangi. A ƙarshe, fasahar Xinyiguang ba ta yi baƙin ciki ba, kuma ba ta mayar da martani bisa ga sauye-sauyen da ci gaban masana'antu ke haifarwa ba. Madadin haka, ta himmatu wajen neman ci gaba da kokarin nemo hanyar da Shenzhen Xinyiguang za ta bi.
Matsayin kasuwa bayyananne, babban kamfani wanda zai iya ci gaba da haɓakawa, haɓakawa da haɗin kai na ingantaccen albarkatu, da yin hargitsi game da kalmomin biyu "masu sana'a" da "mai ladabi" ba shakka wata hanya ce mai yiwuwa don bin ci gaban ci gaban masana'antu.
Mu ne tushen dabaru na abokin ciniki
Zhang Jun, babban manajan Shenzhen Xinyiguang, dan kasuwa ne kawai a masana'antar LED a wancan lokacin. A lokacin, allon nunin LED sun riga sun kasance a kololuwa. Kamfanonin LED na baya-bayan nan kuma sun kasance cikin hanzari a cikin jama'a a wancan lokacin, kuma fasahar ci gaban masana'antu ta fara bambanta. A wannan lokacin, Zhang Jun ya kafa Shenzhen Xinyiguang Technology Co., Ltd. ta hanyar saninsa da fahimtar nunin LED. Bayan 'yan shekaru, Xinyiguang ya tsira, kuma a karkashin jagorancin Mr. Zhang, ta "canza kamanni".
A cikin 2011, dogara ga shekaru masu amfani a cikin masana'antar LED da zurfin fahimta da bincike kan kasuwannin cikin gida da na waje, Shenzhen Xinyiguang ta tantance hukuncin da masana'antar za ta yi na yin babban sauyi. .
A shekarar 2012, ko da yake har yanzu yanayin fatarar kudi yana nan a boye, yana kuma faruwa, babban manajan kamfanin Shenzhen Xinyiguang Technology Co., Ltd., Zhang Jun, ya fayyace dalla-dalla yadda kamfanin ke mayar da hankali kan tallace-tallace da alkiblar ci gaba, kuma ya yi nasarar kaddamar da nunin fitilar saman saman da ke waje. Wannan ya sa Xinyiguang ya hau sama a cikin sake fasalin masana'antar kuma ya ci gaba da taka muhimmiyar rawa a nunin LED mai tsayin daka na masana'antar. A cikin wannan shekarar, Shenzhen Xinyiguang ta ci gaba da ƙaddamar da babban nunin nunin tayal na LED don buɗe sabon zagaye na sabon matsayi na kasuwa don matakin haske.
A farkon rabin shekarar 2012, fasahar Xinyiguang ta ziyarci dimbin abokan ciniki da abokan hulda a duk fadin kasar karkashin jagorancin Mr. Zhang Jun, babban manaja, da manyan shugabannin kamfanin. Ya ziyarci kashi 80% na masana'antun nunin LED a Shenzhen, sun gudanar da bincike na kimiyya da tsattsauran ra'ayi na kasuwa, kuma a ƙarshe sun tabbatar da cewa Shenzhen Xinyiguang ya nace akan: rarrabuwar kasuwa, rarrabuwar samfuran, ƙwarewar fasaha, da daidaita samfuran. Babban nunin nunin nuni da allunan naúrar LED sun shiga sahun gaba na kasuwar tashoshi, kuma a cikin wani ɗan lokaci, Shenzhen Xinyiguang ya gina kansa a hankali a cikin ingantaccen “A'a. 1 iri na China ta waje LED surface-saka nuni fuska." A saboda wannan dalili, a cikin 2013, Shenzhen Xinyiguang ya haɗa manyan albarkatu a cikin masana'antar, ya ɗauki haziƙai a cikin masana'antar, aiwatar da ingantaccen tsarin gudanarwa na cikin gida, ingantaccen tsarin samfura da matakai, da haɓaka ingancin kwanciyar hankali da ingancin babban nunin jagorar babban ma'ana. allo da samfuran allon naúrar jagora. Ƙara inganta ingantaccen aikin farashi; daidaita kasuwar Shenzhen Xinyiguang da aka yi niyya, da rarraba ta, da kafa kyakkyawar haɗin gwiwa tare da wasu abokan hulɗa a cikin rukunin abokan ciniki, da ƙoƙarin samun babban tallafi na mafi yawan masu amfani.
Don zama "kwararre mai mahimmanci" a fagen nunin LED
Da yake magana game da dalilan da suka haifar da wadannan, Mr. Zhang Jun ya ce: A gaskiya ma, ya dogara da halayen tsarin kasuwanci a bayan masana'antu. Dandalin na iya yin abubuwa da yawa, amma alamar masana'antu ba makawa ne. Ci gaban masana'antar LED yana buƙatar matsayi na dogon lokaci, da rashin matsayi na dogon lokaci. Tare da haɓaka gasar tambari, zai iya fuskantar yakin farashin kawai. Bugu da kari, hauhawar farashin kayayyaki da matsi na riba yana da wahala a iya dorewa, kuma kamfanoni da yawa suna kan hanyar shiga cikin rami. Don zama "kwararre mai mahimmanci" a fagen nunin LED shine matsayi na samfurin Shenzhen Xinyiguang Technology; ya zama "na farko iri na high-definition LED waje surface-saka nuni aikace-aikace a kasar Sin" shi ne ci gaban hangen nesa na Shenzhen Xinyiguang Technology.
Lokacin aikawa: Satumba-19-2014
